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Ceuta holds its 4th health and beauty international alliance conference - 18/11/2009


 Ceuta Healthcare, Europe’s leading outsource sales, marketing and logistics service provider to the health and beauty industry, recently held its fourth annual international alliance conference at the picturesque Savill Court Hotel in Windsor, Surrey.
 
Sixty delegates representing 53 markets across four continents attended the two day conference to share their knowledge and experience on business issues as well as review new products for the health and beauty channel; including an amazing new hair dye remover, energy drinks and a self care diagnostic range.
 
The event included a number of guest speakers including Mark Miller, Senior Global Economist from Lloyds Banking Group, who presented an overview of the current and future global economic outlook. A number of workshops were also provided showcasing a number of new and innovative products for this rapidly growing industry.
 
Ceuta also showcased its own brands at the event, which include Shield Soap, Halos n Horns and Oralmedic. The company is always looking to establish relationships with key distributors with the aim to increase brand awareness in untapped markets.
 
Director of International Development at Ceuta Healthcare, Peter Burrows, said: “The Ceuta alliance network was formed in response to requests from a number of our existing UK clients and meets a clear industry need. Ceuta continually promotes its international alliance, which already covers some 60 markets across the globe, with a view to expanding the network into new geography.
 
“The conferences give us an opportunity to learn about new markets and products. It also allows delegates to share knowledge as well as a positive outlook on how they can develop their business model and grow their businesses even in a difficult economic environment. ”